Business Planning Training
Inventing the Future – business planning for a different time

Business planning for a different time…A 4 week course to help you develop the tools and insight to live well and make a living in this ‘new normal’.
About the course
With musicians, promoters and others in the jazz sector very much alert to the fact that Covid 19 is going to impact our lives and livelihoods for many months to come, and require us to flex, improvise and think differently more than perhaps we’ve ever done, this course is designed to help you invent your future.
Perfect for those of you who need to re-set, to re-imagine your venture or career in light of the pandemic, or who simply need some help focusing on strategy amidst all the uncertainty we face, this is business planning training for a different time. Course leader Julia Payne will help you think about how you can live well and make a living in this ‘new normal’ we – and all our audiences and customers – are having to adjust to. You’ll get inside the following:
Why a plan
What business planning is
Messy thinking and tidied up plans
How to make sure it starts with you
Superheroes in disguise
Sketching your landscape and finding your tribe…
The strategy stuff…
Belt and braces risk…
Making the money work
Making this work for you…
Over 4 3-hour modules, delivered via Zoom, Julia will share a host of useful insights, resources, tips and tricks and real life examples. Playful and creative but designed to make a real difference, there’ll also be an emphasis on small group work, peer learning and sharing collective experiences.
About your trainer
Julia is Director of the hub, a creative social enterprise she founded back in 2002 with the aim of building the capacity of her peers in the independent music sector. With a background in the jazz sector (she worked at The Stable, the Barbican and Jazz Development Trust earlier in her career), she’s worked with hundreds of artists, freelancers, promoters and venues to help them build their careers and businesses and identify what ‘good growth’ looks like for them.
The details
The four sessions will take place on the 9/16/23/30 November 2020. The deadline to apply has been extended until the end of 3rd November. We will let successful applicants know by the 5th November.
Each sessions will happen on Zoom, between 14:00-17:00, including screen/comfort breaks.
To take part, you’ll need to be able to attend each session, and also be able to commit to doing a small amount of preparation/homework in between sessions.
How much will it cost to take part?
£5 per session for non members and free for members (if you’re not already a member, we are offering free membership until the end of March – Head to our joining page to find out more)


